Autoresponder Sample – Lottery

Hi FIRSTNAME, it’s CLIENTNAME from AWAI here, and I wanted to share something with you…

Recently I was talking with a friend of mine, and he was telling me about how his office plays the lottery every week.  He and his coworkers call it their “retirement fund.”

Here’s how it works:  Once a week (or more often if the jackpot goes over $100 million), everyone in his office puts two dollars into the pot.  Then on Friday, someone heads to a nearby grocery store or gas station and purchases tickets. 

Everyone gets a copy of the numbers, and they figure out how much each person would get after taxes, should they win.  Most importantly, they daydream about quitting their jobs in some grand fashion, and what they’d be able to buy with the jackpot money.

Then each weekend, everyone anxiously waits for the lottery drawing, to see if they have to show up for work on Monday. 

Do they ever win?  Well, sometimes they get a dollar or two back…but usually their tickets are worth nothing.  Nada.  Zilch.  So each Monday, they go back to work, and put their two dollars into the pot.  And each week they continue to fantasize about what life would be like, if only their numbers were drawn.

My friend’s story got me thinking…what would it be like to win the lottery?  I know I’ve thought about it before, and I bet you have too…

Wouldn’t it be great if you never had to worry about money again, ever?  To have the freedom to do what you want, when you want… 

If there was some way you could quit your job and not worry about how to pay your bills, wouldn’t that be awesome?

Well, there is a way you can have the lifestyle of a lottery winner, right now, without buying a ticket.  You could have that financial freedom GUARANTEED – instead of a one in a billion chance.


AWAI’s Accelerated Program for Six-Figure Copywriting will teach you how to write promotional letters for the $2.3 trillion direct response industry.  With AWAI’s quick and easy program, you can lead the life of financial independence you’ve always longed for! 

You have the potential to make $100,000 a year, or even more.  This kind of income can give you the freedom and security you’ve been dreaming of.  The freedom to:

-Work from home, as little or as much as you want…

-Set your own hours, and control your own income…

-Spend more time with your family and friends, travel the world, volunteer for your favorite cause…

It’s all up to you!

As a copywriter, you never have to worry about the economy again, or whether your job will still be there next month. You are in total control.  You’ll be able to pursue your dreams and do what matters to you. 

Isn’t that what you’ve always wanted?


The great thing is that this freedom can be yours NOW.  No picking numbers, buying tickets, or waiting to be one those lucky few who beat the odds.  Do you want to gamble on your future, or place your bet on a sure thing? 


P.S.  I almost forgot to mention the money back guarantee.  That’s right – if at any time in the first 30 days you decide you don’t want to live a life of wealth and happiness, simply contact us and we’ll refund your money.  No questions asked.  (The lottery doesn’t offer a guarantee like that.)  So what do you have to lose?